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Outreach Launches New AI Agents to Power GTM Teams
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Outreach Launches New AI Agents to Power GTM Teams

Outreach launches powerful AI Agents and enhanced data enrichment to accelerate deal execution and boost revenue team productivity.

August 5, 2025
5 min read
Business Wire

Outreach launches powerful AI Agents and enhanced data enrichment to accelerate deal execution and boost revenue team productivity.

Outreach Launches New AI Agents to Power GTM Teams

SEATTLE, August 04, 2025 – Outreach, the leading AI Revenue Workflow Platform, today unveiled its quarterly release featuring powerful new AI Agents purpose-built for revenue teams, alongside expanded Data Enrichment capabilities with additional data providers to deliver deeper insights and automation. As deal cycles have grown more complex and last 21% longer, Outreach’s new AI Agents reduce manual work, accelerate deal execution, and deliver pipeline accuracy you can trust. Two new agents announced at the Unleash conference are now available:
  • Deal Agent: Suggests updates to sales methodology fields, such as identifying the economic buyer or buyer decision criteria, based on the latest customer conversations. It helps sales reps keep CRM data up to date with minimal effort and gives managers confidence in pipeline accuracy.
  • Research Agent: Builds a rich, real-time account view by searching public data and past interactions—automating account planning, creating handoff briefs, and delivering hyper-relevant messaging aligned to customer initiatives and pain points.
    • Additional AI-powered capabilities include AI personalization for LinkedIn messaging and call talking points, extending prospect-specific context into reps’ communications beyond email. These AI agents leverage the expanded Smart Data Enrichment service, now supporting SalesIntel and ZoomInfo, to provide third-party insights within Outreach.
    “This release represents a major leap forward in agentic AI—moving beyond dashboards and chatbots to intelligent agents that act, not just analyze,” said Nithya Lakshmanan, Head of Product at Outreach. “These agents power the entire revenue engine—from qualification to close and post-sales—enabling teams to respond to signals instantly, act with precision, and win faster than ever before.”

    Additional Updates in the Release

  • Seamless collaboration in Slack and In-App: Real-time updates delivered directly in Slack and the Outreach app. Collaborate efficiently with comment tagging and threaded chats in conversation transcripts.
  • Productivity on the go: Access conversation recordings, ask questions to surface key insights, and stay on top of your pipeline from the mobile app.
  • Live coaching in Google Meet: Enhanced Google Meet integration delivers real-time content cards, detects action items, and supports note-taking during meetings.
  • Improved connect rates and compliance: New outbound calling policies enforce allowed calling hours and block restricted destinations. Configurable caller ID boosts pickup rates. Inbound call queues (Beta) route leads to the right rep quickly.
  • Faster experience and new governance controls: Slide-out panels in list views give sellers quick access to deal and account details, reducing clicks. Field-level governance adds granular control over access and security.
    • Together, these updates reinforce Outreach’s position as the single platform for AI-powered revenue action orchestration. With intelligent agents that don’t just analyze but act, Outreach is redefining AI for modern revenue teams, enabling them to win more, be more productive, and adapt faster. Read more about the product release here.

    About Outreach

    Founded in 2014, Outreach is the only complete AI Revenue Workflow Platform built for all revenue teams. It infuses predictive, assistive, conversational, and agentic AI to power hundreds of use cases across revenue motions—from new logo prospecting to expansions, deal acceleration, retention, and forecasting. Outreach AI automates workflows and frees sellers to focus on strategic conversations and actions. Revenue leaders benefit from connected account visibility, performance insights, and higher forecasting accuracy across every GTM team. World-leading enterprise organizations use Outreach to power their revenue teams, including SAP, Siemens, Snowflake, and Verizon. Learn more at www.outreach.io.

    Contact

    Haley Flanagan Director of Communications at Outreach pr@outreach.io
    Source: Outreach Launches New AI Agents to Power GTM Teams - Business Wire

    Frequently Asked Questions (FAQ)

    What are the new AI Agents launched by Outreach?

    Outreach has launched two new AI Agents: the Deal Agent, which suggests updates to sales methodology fields based on customer conversations, and the Research Agent, which builds real-time account views by searching public data and past interactions.

    How do these AI Agents benefit Go-To-Market (GTM) teams?

    These AI Agents are designed to reduce manual work, accelerate deal execution, and improve pipeline accuracy for revenue teams. They automate tasks like updating CRM data and account planning, allowing sales reps to focus on more strategic activities.

    What additional AI capabilities were introduced?

    Outreach has also introduced AI personalization for LinkedIn messaging and call talking points, further extending prospect-specific context into sales communications.

    What data sources are used for the expanded Smart Data Enrichment service?

    The expanded service now supports SalesIntel and ZoomInfo, providing valuable third-party insights within the Outreach platform.

    What is the significance of this release according to Outreach's Head of Product?

    Nithya Lakshmanan states that this release represents a major leap in agentic AI, moving beyond simple dashboards and chatbots to intelligent agents that actively "act" rather than just "analyze." These agents aim to power the entire revenue engine for faster wins.

    What are the key "Additional Updates in the Release" mentioned?

    The additional updates include seamless collaboration features in Slack and in-app, improved mobile productivity, live coaching in Google Meet, enhanced connect rates and compliance with new calling policies, faster user experience with slide-out panels, and new governance controls for data security.

    Crypto Market AI's Take

    The advancements in AI agents by Outreach underscore a broader trend in the business world: the increasing reliance on AI to streamline operations and enhance productivity. This mirrors the developments in the cryptocurrency space, where AI is being integrated into trading platforms and market intelligence tools. Our platform, for instance, leverages AI to provide sophisticated market analysis and automated trading bots, aiming to offer similar efficiencies and insights for crypto investors. The focus on "agentic AI" – AI that can take action – is particularly noteworthy, as it suggests a future where AI plays a more proactive role in decision-making and execution across various industries, including finance.

    More to Read:

  • AI Agents: Capabilities, Risks, and Growing Role
  • AI Driven Crypto Trading Tools Reshape Market Strategies in 2025
  • What Drives the Prices of Cryptocurrency