Forethought, the leader in agentic AI for customer experience, has announced the availability of its AI-native platform for enterprise customer support in the newly introduced AI Agents and Tools category of AWS Marketplace. This integration allows customers to easily discover, purchase, and deploy Forethought’s agentic customer experience (CX) system directly through their AWS accounts, accelerating the development of AI agents and agentic workflows.
“By offering Forethought in AWS Marketplace, we’re providing customers with a streamlined way to access our agentic CX platform, helping them buy and deploy agent solutions faster and more efficiently,” said Sami Ghoche, co-founder and CEO of Forethought.
Forethought enables organizations to deploy AI agents across multiple channels including chat, email, voice, and SMS. Its platform supports various business functions such as customer service, sales, marketing, and account management, empowering enterprises to bring intelligence and automation to the entire customer experience.
The platform delivers essential capabilities such as the industry’s first multi-agent, omnichannel AI powered by a proprietary agentic reasoning engine. It offers multi-channel support including voice, helping customers reduce costs and accelerate resolution times, thereby transforming business engagement with customers. Built as a cloud-native solution on AWS, Forethought ensures high performance, security, and scalability.
The introduction of AI Agents and Tools in AWS Marketplace significantly accelerates the procurement process for customers, reducing the time required for vendor evaluations and complex negotiations. Centralized purchasing through AWS accounts provides customers with enhanced visibility and control over licensing, payments, and access.
Available as a vendor-hosted SaaS solution, Forethought supports multi-agent orchestration for enterprise CX, allowing customers to subscribe seamlessly via AWS Marketplace.
Tags: AI agents, AWS, customer experience, Forethought, SMS
Source: Forethought Is Now Available in the New AWS Marketplace AI Agents and Tools Category on August 7, 2025
Frequently Asked Questions (FAQ)
Forethought's AWS Marketplace Availability
Q: What is Forethought announcing?
A: Forethought has announced the availability of its AI-native platform for enterprise customer support on AWS Marketplace, specifically within the new AI Agents and Tools category.
Q: What are the benefits of this integration for customers?
A: Customers can now easily discover, purchase, and deploy Forethought's agentic CX system directly through their AWS accounts, which speeds up the process of developing AI agents and agentic workflows.
Q: Which AWS Marketplace category is Forethought now available in?
A: Forethought is available in the newly introduced AI Agents and Tools category of AWS Marketplace.
Forethought's Platform Capabilities
Q: What channels does Forethought's platform support for AI agents?
A: Forethought supports deployment across multiple channels, including chat, email, voice, and SMS.
Q: What business functions can Forethought's platform enhance?
A: The platform supports various business functions such as customer service, sales, marketing, and account management, aiming to bring intelligence and automation to the entire customer experience.
Q: What are the key capabilities of Forethought's platform?
A: It offers the industry's first multi-agent, omnichannel AI powered by a proprietary agentic reasoning engine, including voice support, to reduce costs and accelerate resolution times.
Q: What is the underlying technology of Forethought's platform?
A: Forethought's platform is built as a cloud-native solution on AWS, ensuring high performance, security, and scalability.
Procurement and Deployment
Q: How does AWS Marketplace simplify the procurement process for Forethought?
A: The AI Agents and Tools category in AWS Marketplace accelerates procurement by reducing time spent on vendor evaluations and complex negotiations.
Q: What advantages does purchasing through AWS accounts offer?
A: Centralized purchasing via AWS accounts provides customers with enhanced visibility and control over licensing, payments, and access.
Q: How can customers subscribe to Forethought's solution?
A: Forethought is available as a vendor-hosted SaaS solution, and customers can subscribe seamlessly via AWS Marketplace.
Crypto Market AI's Take
This announcement highlights the growing trend of specialized AI solutions being integrated into major cloud marketplaces, making advanced technologies more accessible to enterprises. For businesses looking to enhance their customer experience through AI, Forethought's availability on AWS Marketplace signifies a significant step towards streamlined adoption. Our own platform leverages AI for sophisticated market analysis and trading strategies, understanding the critical need for efficient deployment and robust performance. As AI continues to permeate various business functions, from customer support to financial markets, seamless integration with cloud infrastructure like AWS becomes paramount for scalability and accessibility.
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