Jeffs’ Brands Ltd (Nasdaq: JFBR, JFBRW), a data-driven e-commerce company operating on the Amazon Marketplace, has announced the launch of an innovative AI-driven crypto treasury management program aimed at optimizing yields from five leading cryptocurrencies, including Bitcoin and stablecoins. The Company plans to allocate up to $75 million from the net proceeds of its recent private placement of convertible promissory notes, contingent upon the successful setup of its crypto wallets and the closing of all remaining tranches under the private placement. So far, Jeffs’ Brands has received $4.5 million in gross proceeds and may receive up to an additional $85.5 million. The Treasury Program will be managed by Quantum Crypto Assets Treasury Management Ltd. ("Quantum Crypto"), an affiliate of Tectona Ltd., one of Israel’s largest public crypto companies. Tectona Ltd. also holds a 41% stake in Horizon Digital Assets Ltd. ("Horizon"), a leading Israeli institutional crypto trading platform. Under an agreement dated August 4, 2025, Quantum Crypto will provide crypto treasury management services, including infrastructure support, speculative trading, and staking services. All activities will be subject to Jeffs’ Brands’ review and approval, with the Company retaining full ownership of its digital assets and private keys. Quantum Crypto is responsible for ensuring compliance with regulatory requirements such as Know Your Customer (KYC) and Anti-Money Laundering/Counter-Terrorism Financing (AML/CTF) obligations. As compensation, Quantum Crypto will receive a one-time setup fee of $25,000, a monthly fee of 0.125% of the monthly average daily balance of the crypto assets managed, and a performance-based fee of 20% of gross revenues from staking. Additionally, Jeffs’ Brands will issue Quantum Crypto a warrant to purchase up to 27,619 ordinary shares at an exercise price of $0.01 per share, representing approximately 4.99% of the Company’s currently outstanding shares. This structure aligns long-term incentives between both parties.

About Jeffs’ Brands

Jeffs’ Brands focuses on transforming e-commerce by creating and acquiring products and turning them into market leaders. Leveraging insights into the Amazon FBA business model and advanced technology, the Company aims to unlock significant growth potential. For more information, visit https://jeffsbrands.com.

Forward-Looking Statements

This press release contains forward-looking statements subject to risks and uncertainties, including the Company’s ability to implement the Treasury Program, market conditions, regulatory compliance, and other factors detailed in Jeffs’ Brands’ SEC filings. Actual results may differ materially from expectations.

Investor Relations Contact

Michal Efraty Adi and Michal PR-IR Investor Relations, Israel Email: michal@efraty.com

Source: The Manila Times

Frequently Asked Questions (FAQ)

Treasury Program Details

Q: What is the primary goal of Jeffs’ Brands’ AI-driven crypto treasury management program? A: The primary goal is to optimize yields from five leading cryptocurrencies, including Bitcoin and stablecoins. Q: How much capital does Jeffs’ Brands plan to allocate to this program? A: The Company plans to allocate up to $75 million from the net proceeds of its recent private placement of convertible promissory notes. Q: What is the condition for the allocation of funds? A: The allocation is contingent upon the successful setup of its crypto wallets and the closing of all remaining tranches under the private placement. Q: Who will manage the crypto treasury program? A: The program will be managed by Quantum Crypto Assets Treasury Management Ltd. ("Quantum Crypto"). Q: What services will Quantum Crypto provide? A: Quantum Crypto will provide crypto treasury management services, including infrastructure support, speculative trading, and staking services. Q: Will Jeffs’ Brands retain ownership of its digital assets? A: Yes, Jeffs’ Brands will retain full ownership of its digital assets and private keys. Q: What regulatory compliance is Quantum Crypto responsible for? A: Quantum Crypto is responsible for ensuring compliance with regulatory requirements such as Know Your Customer (KYC) and Anti-Money Laundering/Counter-Terrorism Financing (AML/CTF) obligations. Q: What is the fee structure for Quantum Crypto? A: Quantum Crypto will receive a one-time setup fee of $25,000, a monthly fee of 0.125% of the monthly average daily balance of the crypto assets managed, and a performance-based fee of 20% of gross revenues from staking. Q: What additional compensation will Quantum Crypto receive? A: Jeffs’ Brands will issue Quantum Crypto a warrant to purchase up to 27,619 ordinary shares at an exercise price of $0.01 per share.

Crypto Market AI's Take

The launch of an AI-driven crypto treasury management program by Jeffs' Brands signifies a growing trend among companies to leverage advanced technologies for optimizing their digital asset portfolios. As artificial intelligence continues to evolve, its application in financial management, particularly within the volatile crypto market, is becoming increasingly sophisticated. Our platform, Crypto Market AI, focuses on providing cutting-edge AI tools and market intelligence to help navigate these complex financial landscapes. This initiative by Jeffs' Brands aligns with the broader industry movement towards data-driven strategies for yield optimization and risk mitigation in digital asset management. For those interested in understanding the underlying technologies and market dynamics, exploring our insights on AI Agents in Finance can provide valuable context.

Jeffs’ Brands Launches AI-Driven Crypto Treasury Program with 5 Million Committed for Optimized Yield from Five Leading Crypto Coins