Jeffs' Brands Ltd (Nasdaq: JFBR, JFBRW), a data-driven e-commerce company operating on the Amazon Marketplace, has announced the launch of an innovative AI-driven crypto treasury management strategic plan (the "Treasury Program"). This program aims to optimize yields from five leading cryptocurrencies, including Bitcoin and stablecoins, by leveraging advanced artificial intelligence technology. The Company plans to allocate up to $75 million from the net proceeds of its recently committed private placement of convertible promissory notes, contingent upon the successful setup of its crypto wallets and the closing of all remaining tranches. To date, Jeffs’ Brands has received $4.5 million in gross proceeds and may receive up to an additional $85.5 million. The Treasury Program will be managed by Quantum Crypto Assets Treasury Management Ltd. ("Quantum Crypto"), an affiliate of Tectona Ltd., one of Israel’s largest public crypto companies. Tectona also holds a 41% stake in Horizon Digital Assets Ltd. ("Horizon"), a leading Israeli institutional crypto trading platform. Under an agreement dated August 4, 2025, Quantum Crypto will provide crypto treasury management services, including infrastructure support, speculative trading, and staking services. All activities will be subject to Jeffs’ Brands’ review and approval, with the Company retaining full ownership of its digital assets and private keys. Quantum Crypto is responsible for ensuring compliance with regulatory requirements such as Know Your Customer (KYC) and Anti-Money Laundering/Counter-Terrorism Financing (AML/CTF) obligations. As compensation, Quantum Crypto will receive a one-time setup fee of $25,000, a monthly fee equal to 0.125% of the monthly average daily balance of the Company’s crypto assets managed, and a performance-based fee of 20% of gross revenues from staking. Additionally, Jeffs’ Brands will issue Quantum Crypto a warrant to purchase up to 27,619 ordinary shares at an exercise price of $0.01 per share, representing approximately 4.99% of the Company’s currently outstanding shares. This structure aligns long-term incentives to support the Treasury Program’s success.

About Jeffs’ Brands

Jeffs’ Brands focuses on transforming e-commerce by creating and acquiring products to become market leaders, leveraging human expertise and advanced technology within the Amazon FBA business model. For more information, visit https://jeffsbrands.com.

Forward-Looking Statements

This press release contains forward-looking statements subject to risks and uncertainties, including the Company’s ability to implement the Treasury Program, market conditions, regulatory compliance, and other factors detailed in Jeffs’ Brands’ SEC filings. Actual results may differ materially from those expressed or implied.

Investor Relations Contact

Michal Efraty Adi and Michal PR-IR Investor Relations, Israel michal@efraty.com

Source: Jeffs’ Brands Launches AI-Driven Crypto Treasury Program with $75 Million Committed — The Manila Times, August 14, 2025

Frequently Asked Questions (FAQ)

Treasury Program Details

Q: What is the Jeffs' Brands Treasury Program? A: The Treasury Program is an AI-driven strategic plan launched by Jeffs' Brands to optimize yields from leading cryptocurrencies, including Bitcoin and stablecoins, by leveraging advanced artificial intelligence technology. Q: How much capital is allocated to the Treasury Program? A: Jeffs' Brands plans to allocate up to $75 million from the net proceeds of its private placement of convertible promissory notes, contingent on successful crypto wallet setup and the closing of all remaining tranches. Q: Who will manage the Treasury Program? A: The program will be managed by Quantum Crypto Assets Treasury Management Ltd. ("Quantum Crypto"), an affiliate of Tectona Ltd. Q: What services will Quantum Crypto provide? A: Quantum Crypto will provide crypto treasury management services, including infrastructure support, speculative trading, and staking services. Q: What are the fees and compensation for Quantum Crypto? A: Quantum Crypto will receive a $25,000 one-time setup fee, a monthly fee of 0.125% of the average daily balance of managed crypto assets, and a 20% performance-based fee on gross revenues from staking. Jeffs' Brands will also issue a warrant for up to 27,619 ordinary shares to Quantum Crypto. Q: Does Jeffs' Brands retain ownership of its digital assets? A: Yes, Jeffs' Brands will retain full ownership of its digital assets and private keys. Q: What regulatory compliance is Quantum Crypto responsible for? A: Quantum Crypto is responsible for ensuring compliance with regulatory requirements such as Know Your Customer (KYC) and Anti-Money Laundering/Counter-Terrorism Financing (AML/CTF) obligations.

Crypto Market AI's Take

This strategic move by Jeffs' Brands highlights the growing integration of AI in managing corporate treasuries, particularly within the volatile crypto market. Companies are increasingly seeking sophisticated AI-driven solutions to navigate the complexities of digital asset management and optimize yield generation. Our platform, Crypto Market AI, offers advanced AI tools and analytics for market intelligence, which can be crucial for businesses looking to implement such treasury programs effectively. Understanding the nuances of AI in finance, as explored in our articles on AI Personal Finance, can provide valuable insights into the potential and challenges of these innovative strategies.

Jeffs’ Brands Launches AI-Driven Crypto Treasury Program with 5 Million Committed for Optimized Yield from Five Leading Crypto Coins