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Japan's NTT Data ties up with Google for AI agents
artificial-intelligence

Japan's NTT Data ties up with Google for AI agents

NTT Data teams up with Google to develop AI agents for marketing, focusing on global reach and data security.

August 13, 2025
5 min read
Staff Writer
NTT Data Group has partnered with Google to develop and market artificial intelligence agents capable of performing marketing and other operational tasks on behalf of humans, leveraging Google's generative AI technology. This collaboration aims to create AI-driven agents adept at handling complex business operations, particularly in marketing, to enhance efficiency and effectiveness across the global market. A key focus of this venture is ensuring the security of client data throughout the AI agent services. By integrating NTT Data's extensive IT services and consulting experience with Google's advanced AI capabilities, the partnership intends to accelerate the adoption of AI agents across various industries. This strategic move aligns with the increasing trend of Japanese corporations adopting cutting-edge AI technologies to maintain competitiveness in the dynamic digital economy. The collaboration also underscores a commitment to data privacy and security, addressing critical concerns associated with AI systems handling sensitive information. As AI agents become more widespread, companies like NTT Data and Google are positioning themselves as leaders, offering innovative solutions that balance automation with human oversight. For more details, visit the original article at Nikkei Asia.

Frequently Asked Questions (FAQ)

What is the primary goal of the NTT Data and Google partnership?

The primary goal is to develop and market AI agents that can perform marketing and operational tasks for businesses, utilizing Google's generative AI technology to improve efficiency and effectiveness.

Which industries are targeted by this collaboration?

The partnership targets the global market across various industries, with a particular emphasis on marketing operations.

How will client data be handled?

A strong emphasis is placed on ensuring the security of client data throughout the AI agent services.

What strengths do NTT Data and Google bring to this partnership?

NTT Data brings its extensive experience in IT services and consulting, while Google contributes its advanced AI capabilities, particularly in generative AI.

What is the significance of this partnership in the current business landscape?

This collaboration reflects the growing trend of Japanese corporations integrating advanced AI technologies to stay competitive in the evolving digital economy and highlights the importance of data privacy and security in AI deployment.

Crypto Market AI's Take

This partnership between NTT Data and Google represents a significant step in the advancement and adoption of AI agents in business operations. At Crypto Market AI, we've been closely following the integration of AI into various sectors, including finance and cryptocurrency. Our platform utilizes advanced AI algorithms to provide market intelligence, automated trading bots, and comprehensive analytics, aiming to enhance user profitability and understanding within the complex crypto landscape. This collaboration validates the increasing demand for AI-driven solutions that can automate tasks, improve efficiency, and offer sophisticated market insights, areas where our own AI trading bots excel. We believe such partnerships will further accelerate the development and accessibility of AI tools for businesses worldwide.

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