August 1, 2025
5 min read
James Hickey
Pricefx unveils 125 AI Agents enabling B2B firms to protect margins, recover revenue, and adapt pricing in real time with no-code ease.
Pricefx Unveils 125 AI Agents to Help B2B Businesses
Pricefx has introduced 125 specialized artificial intelligence (AI) Agents designed to help B2B companies protect margins, recover revenue, and respond to market shifts in real time. Beyond the ready-to-run agents offered, companies can create customized agents tailored to their unique business needs and data directly within the Pricefx platform using intuitive no-code technology. This process can be completed in as little as 10 minutes, marking a significant shift in how pricing teams leverage AI — transforming projects that once took months or years into outcomes delivered within hours or days. Built on long-term AI investments and designed to complement human expertise, these agents continuously analyze pricing, quoting, customer, product, and transaction data to recommend targeted actions that drive immediate results. More than 50 companies have already integrated the Pricefx Agent solution.AI-Powered Innovation
Ronak Sheth, CEO of Pricefx, shared that while executives are eager to invest boldly in AI, they remain cautious about lengthy, costly deployments that fail to deliver tangible results.“Our agent strategy eliminates that risk by offering a fast, frictionless way to launch high-impact agents where results matter most,” said Sheth. “Pricefx Agents help companies recover margin, drive growth, and see financial results in days, not months.”
Focused Agent Use Cases
In the face of rising costs driven by global market volatility, shifting customer behavior, and intensifying competition, businesses cannot afford to leave money on the table. However, in complex B2B environments, spotting every margin risk or revenue opportunity and acting quickly is challenging. Small teams are often stretched thin, making it difficult for pricing experts and sales teams to keep pace. Pricefx officials explained that their AI agents empower pricing and sales teams by surfacing margin risks, revenue opportunities, and compliance issues in real time. Each agent is focused on a specific use case, grouped by business objectives. Examples include margin leakage agents, discount strategy agents, account optimization agents, and portfolio optimizer agents, among others.Trial and Extensibility
Pricefx, headquartered in Germany, has designed these agents for extensibility, ensuring compatibility with their platform as well as the broader enterprise ecosystem. Future releases will integrate the agents within leading quote-to-cash systems. Pricefx Agents are available immediately for trial. Every trial includes expert support from solution specialists and pricing analysts to ensure each agent delivers measurable financial impact while keeping people central to decision-making.“This is just the beginning as we’re building agents to meet users where they naturally work, from native experiences in Pricefx to the systems they live in every day,” said Sheth.
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